I thought I had to choose.
I thought I had to shoot in the way that clients wanted.
Create the website they wanted to see;
The logo that would reflect ‘what my work was about’
Pigeon hole myself under a label and style with no chance of ever breaking out because –
Doing so might destroy what I had achieved so far, what I was KNOWN for-
Don’t break the apple cart-
You always have to put THEM first
The prices THEY need and want to see
The brand THEY want to see and need
and not, ever, your beautiful artistry / creativity / play FIRST because I didn’t BELIEVE like that could ever bring THE MONEY
And yet my heart wanted to create.
It wanted to shoot landscapes. It wanted portraits. Weird, dark, little cameo ones, that you could wear inside a necklace like a secret; not the light airy film ones.
I wanted to teach, but not kids in schools. I wanted to work with women who were alight but simply couldn’t see where to go next. I wanted to be a light in the darkness. Show them how marketing could be easy.
But of course I wasn’t walking in my truth.
I wanted to write books
experiment with ART despite my school art teacher practically shredding away my confidence by telling me I would never make it as an artist
And photography, after all>> safer than art.
Because after all, despite four years at university studying PHOTOGRAPHIC ARTS
Still retreat back to safety
Where the clients come EASY
Dare NOT to believe we can create EVERYTHING and SELL EVERYTHING and become known for THAT;
Better play it safe! Better find the niche! Better be dark OR light OR fine art OR alternative OR contemporary in a mix but I better be NICHE, easily categorizable, right?
REALLY? You HAVE to choose NICHE, THE MONEY, THE CLIENTS?
Over creating not just whatever your heart desires but the control over your entire LIFE
Because that messy creativity wanting to break out is not always a creative who heart craves camera, art, dance, music, poetry, words;
Ultimate creation is about creating your entire LIFE
Free, fierce, wild untamed decisions on your LIFE
Where your core
That there is no SACRIFICE to be made on the journey of success other than what you are CHOOSING TO BELIEVE YOU HAVE TO RIGHT NOW GIVE UP
And I can almost guarantee you that it’s your creativity.
Success STARTS WITH creativity!
Creating what you want to create
Being completely UNPREDICTABLE
KEEPING THEM GUESSING
MOVING ONWARDS AND UPWARDS EACH TIME
And if this means you change your pathway more than they can keep up with?
ME; fashion journalist / sparky / aspiring cinematographer / photographer / accessory designer / photographer / author / coach / and maybe now again MORE PHOTOGRAPHY
And in between THAT, ULTIMATE creations – MOTHER, WIFE, UPHOLDER OF LOVE AND FAITH (Thank you, Lord)
That’s exactly how it is supposed to be (not a choice to feel guilty for)
And yes it will entirely ROCK THEIR SAFE LITTLE BOATS OF THOSE WHO REFUSE TO SET SAIL
Cling to the harbours, float on the safe winds;
How could it not when it means they can no longer
in short, clip your wings-
And maybe then, that IS the sacrifice you will make, the indescribable PAIN you will feel
When those around you, you once loved- scorn, mock, derise, belittle, ignore, detach
And there is nothing quite like that pain but those who truly LOVE and understand you?
They will release, love returns, and if it doesn’t they were never there to love you in full anyway.
But this is for you
And me- because when I wrote the book / became the coach /
And (keep up) will soon be launching the FCA collaborative or collective or a word far more fabulous that I think of at the time
AS WELL AS
*my yoga range
*possibly a RELAUNCH of my accessories brand
*my cafe chain!
*my HYPNOBIRTHING and MARRIAGE programs!
*more PHOTOGRAPHY! (which is already on the way, travel -focussed this time because of course when you live in Paradise you can’t NOT)
*my copywriting agency (because I will actually scream if one more person mentions SEO to me like it actually FREAKING MATTERS WHAT MATTERS IS YOU STANDING OUT, GETTING KNOWN, SHARING YOUR MESSAGE AND BUILDING YOUR TRIBE AND SENDING EMAILS but if you don’t get that sure do go rely on a wing and a prayer and SEO, good luck with that)
Point is before I go off on an SEO-inspired rant>
When you create all of those things that you love
the seemingly unrelated
whether that’s cafes or yoga pants or paintings or print sales or books or courses or mentoring or ad space even!!!(entrepreneurship is probably the BIGGEST form of creativity there is and after all this is about creating your LIFE)
THEN THE MONEY AND CLIENTS COME
So I want to ask you-
Because if you say you’re a creative, or an entrepreneur??
WHERE IS IT THEN
The creativity? The outpouring? The endless ideas you couldn’t stop even if you wanted to?
Because maybe right now you know deep down that you’re churning out a crock of crap on the factory line that you don’t even believe in, you’re just doing it this way because you BELIEVE this is how it should be done. Based on your own fear -driven hypotheses from looking at what everyone else is doing-
because you don’t DARE invest in mentors and programs and I’m not just talking MONEY here, goodness knows I have a fair few members who join my programs yet never actually do the work?!!? which MIGHT actually be worth something to you, which MIGHT actually give you the support and knowledge and confidence you need, which MIGHT lead to such BREAKTHROUGHS in your business –
And you know right now you’ve been holding back-
Didn’t fit / feel right/ where to put it? / how to do it
Take one step towards it today, and if you don’t know where to begin
JOURNAL AROUND IT
Take ownership of your creativity, of your very declaration of who you are and what you do, entrepreneur
Love and Light xo
My next workshop is COMING UP!
And it’s for all of you who want to know the HOW. How to create your diverse income stream, how to launch, how to know what your clients want, how to create the sales page, even down to how I write mine and lay them out and the very specifics WHY I do them in this way) your sales FUNNEL (let’s get your email strategy sorted once and for all, yes???
AND I’m going to be looking at how to create your diverse income stream FAST. Get those ideas out of your head, and becoming something you actually LOVE to do, work on, and use to either GROW your visibility (we’ll be looking at how to market and MAXIMISE what you do)! and what to actually DO with it once you’ve written / created/ started to create whatever it is you desire>>
Because this is a truth I want you to know.
If you want to become KNOWN for what you do? You need to KNOW how to SELL IT. Because there is no GLORY in being a creative entrepreneur who nobody has ever heard of or books or BUYS FROM.
And if you want that to change? If you want to know the HOW, specifically, that I’ve created my products and courses fast and know concretely what to say to sell, how to create my sales pages, what to create so that people will buy and the WHOLE TIME creating genuinely what I want to create???
Watch out for my next email.