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10 Surprising Ways To Earn More From Your Business In 2017

November 7, 2016 by The FCA 1 Comment

10 Surprising Ways To Earn More From Your Business In 2017

Now is the best time to start making your big plans and dreams for growth for your business before you get caught up in festive madness and before you know it’s February!

Here are 10 Surprising Ways To Earn More From Your Creative Business in 2017.

workshop

1. Create Done For You Services

Right now, done for you services are HOT!

Nobody has time to do the things they don’t want to do – in an age when we are all encouraged to ‘do what you love’ where does that leave all of the things we DON’T love to do- setting up and running ads, admin, content syndication (yep, your content should be spreading far wider than just your social media pages)! even things like content creation itself for those who struggle to write?

Well, they become those nagging things that eat away at us on our ‘Really SHOULD do but REALLY don’t want to’ list.

Which leaves a wide open door for you to step in and offer your multiple skills and talents as a Done For You Service.

What is it you have been great at in your own business?

Perhaps it was designing your own website.
Perhaps it was writing content at a super fast pace.
Perhaps it was transcribing your own audio because you’re a super fast typer.
Perhaps it’s running and optimising your ads.
Perhaps it’s writing your sales and marketing materials.
Perhaps you’re just supremely organised (and if that’s you, send us an email. We are always looking for dynamic Virtual Assistants!)

Whatever it is, someone out there is probably waiting to hire you for it.

Create a new page on your site, advertise your services on your facebook page, register yourself with fiverr and / or upwork, post about your new services in groups you are part of. And watch the cash roll in.

2. Partner Up

Joint Ventures are common in the online marketing world, but not so common outside of it, for reasons why I can’t quite fathom.

When you team up your services (and promotional skills) with someone who has a complimentary business, you open yourself up to double the business.

They can either promote your business or product for a commission, you can promote theirs, or you can create something brand new together. It doesn’t have to be an entirely new business, but a course or program or combined skill can work brilliantly.

Like the videographer who partners with a photographer to offer a combined service, or the florist who partners with a stationery designer to create a floral-inspired contemporary range, like the graphic designer who partners up with an Instagrammer to create an online course about creating a beautiful visual brand.

Reach out to people at a similar level / with a similar aesthetic to you. The chances are they would love the opportunity.

3. Run A Workshop

So many of us put this off, either because they seem like so much work to organise (they are)! or because we don’t feel ready. So make it easy on yourself.

Work in small groups.

Run it for beginners.

Hold it in a cosy and lovely room or outside even! rather than a grand venue.

Whatever makes it feel like FUN to you. We tend to overthink events and workshops as this far off goal, but if you have had paying clients and you know you are good at what you do or you have any sort of social media following, official ‘training’, or have been in business for a long time and know the ropes inside out which you can then teach to others, this could easily be a viable option for you which grows your reputation as an expert as well as generates a good ‘lump sum’. Just make sure you set your costs beforehand so you can calculate a good profit margin!

4. Monetise Your Blog

We fall into the trap of thinking that our blogs have one purpose only; to showcase our work. Not only can that often be a missed opportunity for you to connect to your clients, it also is a missed INCOME opportunity!

If you can write interesting articles that you then share across social media and can generate traffic, you can earn from that traffic.

*Sell your own programs or someone else’s.
*Recommend a service or a product and earn commission via places like Amazon Affiliates.
*Use your blog as a sales tool to sell more of your own products DIRECTLY FROM YOUR BLOG> link to your shop, create reviews out of blog posts, write stories about particular items, share your behind the scenes processes, and so on. Include direct links so people know where to buy or book right away! *Sell advertising space

Are just four ways to start earning directly from your blog!

5. Diversify Your Main Product Line Or Service

So for example. If you are a florist, you could create an incredible floral calendar or line of downloadable holiday-themed cards with the help of a photographer.

If you are a photographer, you could sell some of your images on stock sites or creative market.

If you are a write poetry books, you could sell poems as gifts on fiverr.

If you write children’s books, you could create an entire line of audio books around your central character / s as bonus stories.

The ideas are endless- to get started, brainstorm who else would want your services aside from your current core target market.

 


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Enjoying this post so far? download this PDF on 57 more ways to earn more in 2017


6. Write A Book

Writing an e-book increases your authority in your industry AND your business income. Plus it can also fulfil a lifelong dream! (I don’t believe I am the only creative who dreamed of writing a book when I was growing up)

And they’re surprisingly easy to write. The most important thing is to set aside time to write it, and to set your intention simply to share what you know. Start from this base where you have time to write, and an idea of what information would be useful to others, and just write!

I wrote my first book in a weekend with two children under the age of 2! If I can do it you can too- and generate lovely extra income from your business as you do so.

7. Raise Your Prices

I know, this one isn’t too much of a shocker. But why not move into a new price bracket, and target slightly more affluent clients or clients willing to pay for what you are creating?

So often, it is our mindset around raising our prices that holds us back from charging more. We tell ourselves things like ‘nobody here would pay that much’ and ‘I’m not ready to increase my prices yet’ and we continually hover around wanting to but letting our excuses hold us back.

If you know you’ve been holding back from increasing your prices in 2016 because of reasons like this now could be a perfect time to work on your money mindset and increase your income as a result.

(If you haven’t already read it, grab hold of a copy of Denise Duffield Thomas’ Get Rich Lucky Bitch as a starting point. It will be a wake up call to how you approach and treat your income).

8. Send More Newsletters

I think every client I have ever worked with struggles in this area! But the truth is this- when you send newsletters you deepen and strengthen your relationships with the clients who love you and your work. (You will also of course lose subscribers, which is totally normal, it just means right now they aren’t the perfect fit for you and your business).

And when you have good solid relationships, you can use newsletters to make sales not just every week, but EVERY DAY – and this is the key part – WITHOUT coming across as salesy or slimy.

If you know you use expressions like ‘I don’t want to bother people’ ‘nobody has time to read frequent emails’ and ‘I don’t know what to write about’ the chances are you are resisting sending them;

due to it either being one of those things you just don’t want to do (in which case you could outsource this and consider the expense an investment into your business when you can make direct sales as a result) or

(most often) because you haven’t yet spent the time invested into how to create and write newsletters, which leaves us feeling unconfident, so therefore we avoid it.

Creating great email newsletters are EASY when you know how. Start with a simple email newsletter program like mailchimp and make a commitment to sending them weekly to begin with.

Research it online to find out all you need to know- and if you want to become an awesome writer and know how to generate sales from your newsletter, check out the FCA Storyteller course here. 

9. Hire Out Your Equipment

When I first started my hair accessory business I was desperate to get my hands on solid brass millinery tools from the Victorian era. I knew it could provide a real bespoke and unusual element to my work, and I couldn’t wait to experiment and play with them. The only problem was the only ones I could find for sale were in Australia and would take three MONTHS to arrive.

If someone had them for hire I would have snapped them up for a weekend play in a heartbeat!

What do you have lying around that you could rent out for a short (or long) period of time? It could be anything from unusual tools, a spare room or garage for storage or an office space, or your everyday equipment when it’s not in use.

10. Public Speaking

Yes- if you can speak authoritatively or knowledgeably about a particular subject – whether that’s raising ten kids or setting up a business in a recession or growing seeds- whatever it is, you can earn money from it.

You might have to start speaking for free to begin with, but Youtube and Facebook Live has made that very achievable. After a while when you have gained followers, or demonstrable experience speaking, you will be able to charge for your speaking gigs and earn from it. This also helps to boost your main income as you will be seen as a further authority in your niche / specialism.

So that’s it- ten unusual ways to make more income from your business in 2017. If it’s been useful to2016-11-07_0002 you, share it with others you think might need to hear it using the share buttons below!

To your successful (and creative) 2017. Oh, and before you go, don’t forget your free download- containing 57 MORE ways to earn extra income from your business in 2017.

Get your download here!    


Of course there are also many further avenues to explore, from creating online courses to mentoring – check out this link to learn how to create a successful secondary income stream through mentoring and coaching others in your industry.

Filed Under: HUSTLE

Learn Film Photography Guides Now Re-Released

October 22, 2016 by The FCA 2 Comments

Learn Film Photography Guides Now Re-Released

You’ve been asking for these for a while now! I had to withdraw them from sale due to uncertainty around VAT rules in the UK, but now they are BACK! and here for you right now.

These are for the photographers who want to know how to learn film photography, how to make it profitable, and how to create and deepen your creative practice and signature style.

Want to know more? Check out the books here>

This is book ONE in the series, for those new (or newish) to shooting film, where you’ll learn the most common mistakes made when starting out with film (and how to overcome them) how to develop your OWN style (for you if you want your work to stand out in a sea of pastel-pretty) and how to start marketing it so that you get noticed.

As seen on Wedding Sparrow and SLR Lounge > click here to download your FREE chapters and find out more. 

learn film photography book by Charlie Kingsland-Barrow

Intermediate / advanced film shooter but struggling with the marketing aspect? You’re going to want BOOK TWO. Film – The Luxury Advantage.

Covering all aspects of marketing your film photography from how to blog (the right way) how to convert clients into bookings from a single email using smart copywriting, email and social media techniques. This book is an investment into your business profits > check it out here. 

Download Film; The Luxury Strategy

Filed Under: SHOOT Tagged With: film photography, learn film photography

We let the old become our future

August 23, 2016 by The FCA Leave a Comment

We let the old become our future

It’s ok to feel fear at new situations. New technology. New fields. New people. New mindsets. New ways of working and being.

But you know what’s not ok?

Using the old as an excuse to hold you back from moving into what you really desire.

Because every time you say no out out of habit, out of your default, learned behaviours, out of fear or unconfidence; every time you find yet another reason to not follow through on what you say you want

Too hard too technical too much time too much money too much traffic too much energy too much READING too much effort

You’re saying no to too much EXPANSION

And how can you grow, without that? How can you possibly move into the joy of your soul
The delight of your desire
The dance of your dreams

When you constrict, retreat, shrink into the old.

The new is raw. Raw and painful sometimes in its newness, like a newborn’s protest/

But beautiful and majestic and powerful beyond what you can imagine.

And you get into the future you and the fullness of every area of life that you want-

By releasing the old. You don’t have to default to anger, to fear, to avoidance, to No.

Know it’s ok to want more than the hand you’ve been given so far –

Say yes to the technology the investment the time the energy the love the self-acceptance

And cross the hand of the future you with the silver of your dreams and joy.

Filed Under: Uncategorized

If you want a life that brings you joy AND the money/ freedom?

August 12, 2016 by The FCA Leave a Comment

If you want a life that brings you joy AND the money/ freedom?

If you want a life that brings you joy AND the money/ freedom?

Set your intention for how you want to FEEL

What your heart and soul craves to FEEL and EXPERIENCE and to SHARE

freedom / joy / sensuality / success / adventure / exploration / growth / divinity / love / wildness / nurtured /

You find that, first, whichever it is-
Because THAT, is that thing that lights you up

How you want to FEEL is how you can CHOOSE to feel and when you FEEL that, then you GET that and you can get it DAILY

And when you get it daily, how much easier do you think the money and absolute joy flows?

‘here is the deepest secret nobody knows
(here is the root of the root and the bud of the bud
and the sky of the sky of a tree called life;which grows
higher than soul can hope or mind can hide)
and this is the wonder that’s keeping the stars apart’

{e.e.cummings}

Your emotion is there for a purpose. Your emotion is your guiding light. Your emotion is yours to use and to control and to steer by through darkness into fulfilment.

Love + Light xo

Filed Under: Uncategorized

We all lose the fire

July 30, 2016 by The FCA Leave a Comment

We all lose the fire

We all lose the fire.
We can all get it back again.

Fire is what keeps it alive.
The business the relationship the self love faith desire

It dies because we don’t pay it attention and give it the fuel needed to burn.

But it rarely goes out completely
Unless you let it

I wondered for a while what happened to my self-love, after having kids
Where did the time for me go

But of course- it didn’t go anywhere
I chose to give it all away and save just the snatched moments for myself

Sometimes that’s what we think we have to do
Sometimes it’s just what happens when life gets in the way
Sometimes it’s an inherited belief that rests without our awareness inside the very fibres of our soul

And before you know it it’s a pattern, routine, habit, dying flames.

But it changes when you desire it enough –
When you realise how badly you want it
How much it really matters to you.

Rekindling
Rekindle it
Burn again for what you love
Who you love
What you TRULY desire

Filed Under: Uncategorized

WEALTH CONSCIOUSNESS!

July 15, 2016 by The FCA Leave a Comment

WEALTH CONSCIOUSNESS!

What you believe is what you manifest. What you manifest is what you experience as your REALITY.

So those beliefs around money you don’t even know you have? Better find them.

The way you always look for ‘the bargain’ as what you DESERVE as the BEST you can expect? Better fix that.

The way the people you are surrounded by are fixated on money or the lack of it? Time to uplevel there!

That level of COMFORTABLE or even UNCOMFORTABLE that you have come to accept as NORMAL? IS YOUR NORMAL AND FOREVER WILL BE UNLESS YOU CHANGE SOMETHING

Your systems are not broken
Your strategies are not broken

The only thing you can change is YOU

Your beliefs

Your approach to, belief in, MONEY and WEALTH and what it MEANS to you, and if you don’t know what money even means for you TRULY, start with that, a big list of EVERYTHING that WEALTH and having wealth MEANS to you and why it even matters!!

If you don’t know why it matters, or why you even care, then it’s hardly likely you are going to accumulate MORE of it. ‪#‎truth‬

————————————————————–

My new Live challenge on how to TRULY monetise your business starts on July 25th. More details coming soon!

‪#‎success‬ ‪#‎coach‬

Filed Under: Uncategorized

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