Once upon a time, a girl sat down, dreamed up a website that would one day help many thousands of creative people get through the endless struggles that we go through in our attempts to birth our visions, dreams, goals and ideas into the world, and created it.
It began as the Female Photographer Association and very soon after that morphed into the Female Creatives Association, as the dream began to take shape and grow.
But I have a confession to make.
I didn’t know quite what to do with it.
I felt the burden of responsibility, but I had no idea really of how to run an absolutely MASSIVE brand. As the combined following staggered up to 25K, I began to feel insignificantly small.
Instead of realising everything I had achieved in business, I began to look inward, instead of out at the big dreams and visions of my own.
Instead of remembering how I could help people, I started to feel awkward, unconfident, not good enough. I’ve never been very good in the spotlight, always the girl who talks too fast that betrays the confident exterior.
And I began to shrink away. I wanted my own little corner of the internet again, and I made it, set up under my own name.
One that was more ME, more a home for myself, where I didn’t have to fit into a brand that had such clearly defined goals and objectives.
I needed to be me for a while, to dream and create and explore again.
But still… the FCA sat there like an unattended plant.
I ran my courses through it. Continued to post helpful posts. Relaunched my books for film photographers but still… never quite going full throttle on it. Never quite giving it my everything. Torn between the rapidly growing brand of my own and this business baby that I had birthed a few years earlier.
I still… could not let go of the dream and the vision I had for the FCA.. I couldn’t ever bring myself to close it down!
And then one day… in rode a knight. Two, actually.
Storytellers, like me, but bigger, brighter. Actually, that doesn’t do them justice at ALL.
It was actually two writers slash entrepreneurs (an ex-Yahoo editor and a Forbes contributor)!!! who swept in, shone a light on the FCA and saw it for its shining potential — indeed, its ability to continue to impact and help thousands of us creatives with our marketing, biz & skills.
ANNOUNCEMENT: The FCA will now expand under the guiding hands of a fabulous company that goes by the name of StoryCraft! Yes, StoryCraft.
Which, OBVIOUSLY I thought was totally heaven-sent, as for those of you who follow closely you’ll know about my successful course Storyteller-
And the tagline on their website?
We’re storytellers, makers and dreamers.
COULD THERE BE ANY MORE PERFECT MATCH FOR THE FCA?!?! –
More specifically, by the names of Phat (yep, I also wondered if his parents knew how cool his name would become) and Rochelle (whose career path from writer to entrepreneur will be very familiar to many of you).
Storytellers, content creators, creatives, and dreamers. And a ton of talent and experience at shining the spotlight on businesses + brands.
And I will be supporting and riding alongside them for what I know is going to be an incredible ride. I plan to stay on as an advisor to Phat & Rochelle — and continue to create new courses and content for them as my time allows.
With their leadership, in 2017, the FCA is going to become exactly as I intended; fulfilling it’s mission to help many more thousands of creatives and creative entrepreneurs across the globe to get seen, stand out, and shine.
So, that’s my exciting news for 2017. I’ve been literally dyyyyying to share it, but I’ve had to keep super-quiet on social media until all plans were confirmed.
I’m excited for what this means for the FCA.
I’m excited that a FORMER MANAGING EDITOR OF YAHOO IS NOW LEADING THE FCA!!! (what? Did that actually just happen?!?!)
I’m excited about the future plans we have all been excitedly discussing (and OH they are beautiful. Big, beautiful, inspired plans and goals for this year. MUCH MORE CONTENT + COURSES + INTERVIEWS + VIDEOS + ADVICE + TIPS)
And I’m excited about what this means for you.
2017 is going to be ALL about supporting YOU more in your ambitions and aims >>> don’t miss the next FCA mail.
Charlie, Phat & Rochelle @ The FCA.
P.S… Already purchased one of the FCA’s awesome courses or products? Don’t worry; there are ZERO changes being made for anything you have already purchased and access remains the same. Got questions? Email Phat & Rochelle directly at email@example.com, or leave your questions in the comments!